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Fila Assistant Merchandising

Job Function: 
Work Location:  Jewelry Trade Center
Company:  SSP

Job Purposes

Perform marketing activities in terms of brand and product management following brand strategy, including managing target market and product portfolios, maintaining brand integrity, and following marketing trends and competitive products, in order to execute market initiatives and activities for brand and drive market growth

Key Roles and Responsibilities

  • Perform variety of products and marketing activities following brand strategy and plan to ensure goal achievement of the brand
  • Develop high quality and effective marketing materials to align with brand strategy, including setting of style and brand guidelines, as well as brand vision and value proposition
  • Accumulate and analysis marketing information to develop production and marketing strategies and tactics, and ensure effective product placement relative to market opportunity
  • Conduct market research of consumer behavior, analysis of competitive brand and product, and sales forecasts and relevant financial reports, to support brand and product management effectively
  • Coordinate and assist with product development for a specific product, brand, pricing, and product launches to develop new business opportunities
  • Perform other responsibilities as assigned

Qualifications

  • Bachelor’s degree in Business, Advertising and Marketing, Economics or related field
  • Minimum of 0-3 years of responsible experience
  • Have excellent written and verbal communication skills
  • Have research and analytical skills
  • Be creative and innovative

Additional Information

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